MEDIA ATTENTION THAT PUNCHES ABOVE OUR WEIGHT
Remarkable Exposure for a Small Amateur Team
Infury Sleddogs may be a small amateur racing team, but the level of media interest we attract is anything but small.
Over the years, our racing, dogs and international campaigns have attracted coverage from major broadcasters and media organisations, including BBC, ITV and CNN, alongside coverage across specialist sporting, outdoor, dog and mushing media.
For a team operating at an amateur level, this represents an exceptional level of exposure.
Our story has all the ingredients that make compelling media content:
World Championship success.
International competition.
Extreme environments.
Travel and adventure.
Remarkable working dogs.
The human–dog relationship.
The highs and lows of elite competition.
That combination gives Infury Sleddogs a story that extends far beyond the race trail.
WHY THIS MATTERS TO OUR SPONSORS
When you partner with Infury, you’re not simply putting your logo on a racing team.
You’re associating your brand with a team that has demonstrated its ability to generate genuine media interest and engaging content.
Our media exposure provides additional opportunities for sponsors to benefit from the Infury story — through interviews, photography, video, social media, online coverage and broadcast exposure where sponsorship integration is possible.
For a small amateur team to attract attention from organisations such as BBC, ITV and CNN demonstrates the strength of the story behind Infury Sleddogs.
A SMALL TEAM WITH A BIG STORY
We don’t have the resources of a professional motorsport team or major Olympic programme.
What we do have is something much harder to manufacture:
A proven record of success.
A compelling story.
Exceptional dogs.
International competition.
And an audience that genuinely cares.
That’s what makes an Infury partnership different.
Your brand can become part of that story.
